What is Content Marketing, Content Marketing Strategy

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DO you want to learn what is content marketing and how to increase your website traffic? Content marketing is not new in this world but there are some changes in content marketing from the last 3 to 4 decades.

There are lots of changes in content marketing. in starting there were only few options for content marketing but now in this digital world,  there are tons of content marketing options are available. You can easily rank your website with a good content marketing strategy.

A good content marketing strategy not only helps you to rank your website it also helps you to good get user engagement. If you don’t know how to create a good content marketing strategy then this post gives you best knowledge about content marketing. Here you can learn what is content marketing and how to create a good content marketing strategy.

Without content marketing you never rank your website and post in the search engines. If you want to rank your website in the search engine you should do content marketing. Many big professional bloggers like Neil Patel and Harsh Agarwal says if you want to rank your website fast in search engine then you should do content marketing.

Leat’s Understand what is content writing and how to market your content.

What is Content Marketing

Content Marketing is all about creating and deliver the best, relevant, valuable content that helps users problem and refer to quality audiences on the site. Content marketing is one of the best marketing strategy of digital marketing that convert users into customers.

To be frank – Content Marketing is my major marketing and traffic source. CM helps me to drive lots of quality traffic on my website and understand the user experience. CM allows you to market your content on other sites like social networking sites, forums, guest posts, and more.

There are lots of bloggers and marketer on the internet who drive lots of traffic and generate sales from content marketing, I also do that. CM is not just sharing and delivering relevant content it’s more about getting quality traffic and user engagement.

Content Marketing Importance

Content Marketing is the key to success in digital marketing without CM you can’t rank your blog or article in search engine. Content Marketing is one of the best marketing source for bloggers and marketers. If you are a blogger and want to drive quality traffic on your website or you are a marketer and want to boost your client’s website in search engine’s first page than content marketing is one of the best option to do that.

CM is a way to solve people’s problems and make their lives easier. IF your content is relevant and solve people problem then users will always come on your site for finding the best solution of the problem. This is the way of getting lots of quality traffic and user engagement.

When are publish your content on other sites you can get backlinks that help to increase your website SERP’s. One of the biggest aims of CM is to be getting quality backlinks and increase website DA and ranking. There are lots of content marketing sites are available on the internet but you need to find the best and quality website that could refer to high quality traffic on your site and that is popular.

How To Do Content Marketing

Create Strategy

First of all you need to create a powerful strategy. You need to use tools, there are lots of content marketing tools in the market that helps to create a powerful strategy. Behind every successful business is to have a good marketing strategy. If you want to stay on top and make lots of sales you should have a strategy.

In this digital world you can create best and different types of maketing strategy. There are lots of content marketing mediums are available you can create different marketing strategies for each medium and get the better results.

Your strategy should be to outline your business and consumer needs. You should create a strategy that helps to solve your audience problem.

Use Content Marketing Tools

There are several content marketing tools need to create a powerful strategy and there are lots of content marketing tools are available in the market but here I am going to share one of my favorite content marketing tool.

SEMrush is one of my favorite content marketing tool that helps me a lot in getting content ideas, competitor’s top pages, and content ideas, keyword research, topic research, and more. You can use SEMrush and get the best content idea that helps you to drive lots of quality traffic and user engagement. SEMrush Full Review

A Good content marketing tool gives you a better idea about those keywords that helps you to drive lots of traffic for your post and article.

A Good tool helps you to see your competitor’s top pages and top content that helps them to rank on top in search engines. You can get a better idea to create best content that beat your competitors.

A Good content marketing tool helps you to create quality backlinks and valuable content. A valuable content helps you to convert your readers into customers and drive lots of quality traffic on your site.

Create Valuable and Problem Solving Content

Create content that your audience will love. Understanding the user interest and behavior you have to set up Google Analytics account and use content marketing tool. Google Analytics account show you traffic mediums that drive traffics on your site. You can easily analyze your content. Using a good content marketing tool that helps you to understand user experience and what the audience will love.

You can create the best, valuable, and relevant content for your audience and give them what they want. A good and valuable content build user’s trust and helps to get lots of traffic and sales.

You can’t create the best content without doing competitor’s website research because if you do research on your competitor’s website you will get better ideas about what audience will love and how to create SEO friendly and user friendly content. There are lots of best tool that you can use for competitor’s website research and get a better content idea or you can use SEMrush.

Use Social Media

Social Media is one of the best way to promote content, get backlinks and quality audience. Use social media platform Facebook, Instagram, Twitter, Linkedin, Pinterest, Youtube to sharing content and get the best content ideas. I also share my content on social media and it helps me to get lots of quality traffic on my site.

Many professional bloggers and marketers say social media is the greatest way to promote articles, blogs, and quality traffic also they say If you promoting your content on social media on daily bases then you will get a huge amount of quality traffic and generate more revenue.

Use Forums, Web 2.0 Sites and Article Submission sites

There are several forums, web 2.0, and article submission sites that are available on the Internet where you can promote content and solve the people’s problems. Promote content on those forums that relevant to your topic and that have a large number of audiences and start sharing your content on it and you will get the best results in a very less period of time.

Mix, Reddit, Folkd, Tumblr, Slashdot web 2.0, and article submission sites are available where you can share your content and get the best user engagement and quality backlinks. I shared my content all the time on these sites and these sites give me the best result and help me a lot to increase my SERP’s.

Emails

Emails are the greatest way to promote content. You need to create a landing page and thank you page on your site that helps you to get emails from users. You need to use email marketing tool to make your marketing work much easier and fast, you can send bulk emails to your subscribers also you can create email automation that helps you to send emails on daily bases and get informed to subscribers about on your site.

There are several email marketing tools are available in the market but I am using MailChimp. Mailchimp is one of the best email marketing tool, that allows you to send bulk emails to your subscribers and create the best email marketing campaign. Sendinblue is another great email marketing tool.

Conclusion

Content Marketing is a very powerful way of marketing. A good content marketing strategy will make your marketing work cheap easier and helps you to drive lots of quality traffic on your site. I hope you understand what is content marketing and how to create a powerful content marketing strategy. It’s one of the best way to increase website SERP’s and get quality backlinks. Here I have shared all my knowledge about CM and the best content marketing tool which I am using to create content for my website.

SDK is a Digital Marketer and a Social Media Marketing expert. Waytoways is a platform on which he shares his experience and skills to enlighten the web researchers!

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